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May13

“I understand that hiring social media professionals can be expensive, but hiring amateurs can cost a fortune.”

Dimple Thakkar

SYNHERGY MARKETING

Founder

http://www.Synhergy.com

Dimple Thakkar began her career at a social media agency in New York as the Executive Director of Promotions. During Dimple’s time at the agency, she supervised social media marketing campaigns for top brands, influential Web 2.0 companies such as Photobucket, meebo, NING and over 50 artists including Kanye West, 50 Cent, Justin Timberlake, and Britney Spears. Additionally, Dimple worked in the talent management division within the same company as the Vice-President of New Media and Online Marketing, serving on the management team for a Grammy-nominated and global touring artist, as well as other Billboard charting rock and pop artists.

Currently, Dimple owns and operates SYNHERGY MARKETING which offers all types of online marketing and consulting with a focus in social media. Within their first year of establishment, SYNHERGY MARKETING was nominated top social media agency of 2009 on Mashable.com, one of the world’s largest blogging and news websites.

MO: What inspired you to launch SYNHERGY instead of working for an established marketing firm?

May11

No Comments

“Having studied both science and law I am fascinated by how we identify what details are valuable when presented with complex information, whether jurors in a technology trial or teenagers receiving ads on their phones.”

Arif A. Mahmood

In Re IP Professional Corporation

Founder

http://inreip.com

Arif A. Mahmood is an international technology attorney who speaks on social media issues to the American Bar Association and provides legal insight to media outlets such as FoxNews.com. Arif used his scientific background to become one of the first social media speakers to incorporate developments in the field of cognetics and teach how cognitive psychology research is critical to modern social media campaigns. Arif has also litigated complex intellectual property cases dealing with patents and trademarks and is licensed to practice law in Illinois, Washington D.C. and Ontario.

MO: What inspired you to launch Precedent New Media?

May3

No Comments

“Fighting Childhood Obesity One Child (or a million) At A Time!”

Len Saunders

Author & Motivational Speaker

http://www.LenSaunders.com

Len Saunders graduated from the University of Bridgeport in Connecticut, majoring in Physical Education. He later went on to receive a Master’s degree in Exercise Physiology from Montclair State University in New Jersey.

Len is an award winning / best-selling author, motivational speaker in the fight against childhood obesity, and nationally recognized for his innovative wellness events. Recently, you may have seen Len on such media giants as CNN, Good Morning America, CNBC, The Today Show, ESPN, Nickelodeon, MSNBC, The Fox Channel, as well as the front page of The Wall Street Journal.

MO: Where does your passion for eliminating childhood obesity come from?

Apr29

No Comments

“Scary but true, over 50 times a week a parent or relative “backs over” a child in a driveway or parking lot, often fatally, over 50 times a week!!”

Tony Nestora

Back Up Better

CEO/President

http://www.BackUpBetter.com

Tony Nestora gets chills when he thinks about all of the backup incidents he’s discovered due to blind spots.

Tony and his team over at Back Up Better, have researched the subject. They’ve compiled the stories and researched solutions. They’ve tested products in the real world, with real people… with their neighbors and friends. The result of this research and passion is that they’ve found simple and inexpensive solutions that really work.

MO: How did you come up with the concept for Back Up Better?

Apr29

No Comments

“A lot of businesses jump into social media too quickly and try to have a presence everywhere. Business owners who do this will burn out — fast.”

Jim Belosic

ShortStack

Co-Founder & CEO

http://www.ShortStack.com

What do you get when you cross web and graphic design skills with a pancake obsession? A blog, a book deal and the inspiration for a new business venture. Or at least the inspiration for the name of a new business venture. That’s the story of Jim Belosic, author of OMG Pancakes! and co-founder/CEO of ShortStack, a software company he founded in 2010 to help small-business owners and big-name agencies create custom apps for Facebook, websites and mobile browsing.

ShortStack users can create contests and sweepstakes, newsletter signup forms and integrations with the most popular social networks, including Instagram, YouTube, Twitter and more. The ShortStack platform consists of more than 40 tools, 70+ templates, and an extensive library of support documents, videos, references, and an email support system. ShortStack is the platform of choice for some of the biggest brands and celebrities on Facebook, including NBC News, ZipCar, Newegg.com, Black and Decker, Pitbull, Falken Tire, Ford Racing and Lynda.com.

MO: How did you come up with the idea for ShortStack?

Apr27

No Comments

“Having been a venture capitalist earlier in my career, I know that having capital and great investors can be a huge accelerator of growth.”

Ted Paff

Customer Lobby

President

http://www.customerlobby.com/

Customer Lobby enables local businesses to collect, manage and publish customer reviews with its reviews management and syndication application. Using Customer Lobby, businesses can get more customers, build their online reputation and capture leads from automated outreach.

MO: How did you come up with the idea for Customer Lobby?

Apr10

No Comments

“I learned the importance of bringing the customer the absolute most value you can whether it is in a product or service.”

Bryce Satterfield

Socialite

CEO & Founder

http://www.YouSocialite.com

Bryce Satterfield wanted to become an entrepreneur shortly after he turned 12 years old. His early efforts earned him a prestigious a $40,000 McKelvey Entrepreneurial Scholarship for his business and became recognized through an award as one of the top sixty young entrepreneurs of 2009 and in 2012.

Bryce impressively went onto launch 2 more successful businesses and then came up with the idea for Socialite, which is his first tech venture.

Socialite is a new app that allows you to see nearest Facebook friends while traveling and alerts you when you are near to them.

MO: You started your first business when you were just 12 years old. What early lessons did you learn about entrepreneurship and what made you want to keep going?

Mar19

No Comments

“We came in and restructured everything: His website, his email campaigns, his pay-per-click, his social media, literally just everything — if it’s online, we do it for him.”

David Dewhirst

ThreeTwelve Creative

CEO

http://ThreeTwelveCreative.com

From the writing program at SUNY Potsdam to a semi-professional career in 3D computer graphics to a Bachelor of Science in Computer Science from Syracuse University, David Dewhirst has explored just about every medium one could imagine. He brings all of these skills, plus years of online business experience, to ThreeTwelve Creative after many successful years as a Software Engineer at MediaBrains/AgingCare.com. With all of these skills, he is sure to please — or at least entertain.

ThreeTwelve Creative provides a unique but important solution to SMEs: They handle all aspects of a company’s online presence, from website through social media to blogging and other content generation, pay-per-click management, landing pages, lead nurturing, and beyond. If it’s online, ThreeTwelve does it – allowing its clients to focus on their own core business.

MO: What are some recent examples of what you call “Bringing the Online Awesome”?

Mar8

No Comments

“I’ve bootstrapped every business that I’ve created. Jackrabbit Janitorial started off with a bucket of cleaning supplies and a couple hundred dollars.”

Kyle Clayton

Awesome Cookie Company

Founder

http://www.AwesomeCookieCompany.com

Kyle Clayton started his first business, Jackrabbit Janitorial, in 2008 during his last two years in college. Having a ‘real’ job wasn’t an option with his school schedule, so he took a leap and went on his own. By the time Kyle accepted his diploma, he had created a full-time job for himself, eliminating the typical post-grad job hunt. For the last 5 years he has had success and launched a total of 4 new companies based in Phoenix, AZ. His most recent, launched in 2012 is a cookie company.

Awesome Cookie Company is an artisanal cookie company specializing in high quality ingredients and unique varieties. One cookie recipe got this company started, their Famous Cranberry Oatmeal. In 2010, Kyle started giving these cranberry oatmeal cookies to his family and clients of his other company. After two years of these unique gifts, his family and clients wanted more. So with two business partners, they started Awesome Cookie Company.

MO: Can you talk about the process of starting with a single cookie recipe used for family gifts and in 30 days created a company around it?

Mar8

No Comments

“It’s important to listen to what is being said, even if it’s negative publicity.”

Dave Kerpen

Likeable Media

Co-founder and CEO

http://www.Likeable.com

Dave is the cofounder and CEO of Likeable Media, one of the 200 fastest growing private companies in the US according to the 2012 INC 500. He is the author of the New York Times best seller Likeable Social Media and Likeable Business, and a highly sought after keynote speaker around the globe.

Dave and his work have been featured on the CBS Early Show, CNBC, ABC World News Tonight, Forbes, Inc. and countless other blogs and publications.

MO: What do you suggest to clients who have received some negative publicity within the social media landscape?

Mar4

No Comments

“Saving Memories Forever brings families together by recording and sharing the little stories that make up a rich and fulfilling life.”

Harvey Baker

Saving Memories Forever

President

http://www.SavingMemoriesForever.com

Have you ever wished that you had recorded the memories of your life or your parent’s life? Have you ever wished that you could hear your relatives tell you, in their own words and their own voices, what their lives were like? The ability to make this wish a reality is the essence of the newly formed company, Saving Memories Forever. Using the social networking power of the Internet, the recording capability of the Smartphone and a unique set of questions, Saving Memories Forever makes it easy for anyone to record family memories and share them with others. Saving Memories Forever brings families together by recording and sharing the little stories that make up a rich and fulfilling life.

MO: What inspired to you to launch, Saving Memories Forever? How has your background and experience helped contribute to the development and vision of the company?

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