Fashion | MO.com on www

Oct23

“Opening and running a boutique like Mary Jane’s is a business not a hobby and you have to treat it that way!”

Lori Harris

MaryJane's Shoes

Owner

Lori Harris opened Mary Jane’s in Park City, Utah on Valentine’s Day in 2004 to balance her love of fashion with her passion for business. Well known for her élan and elegance, Lori helps her customers look their best while drawing on many years of business experience to keep Mary Jane’s well-stocked with the latest styles of women’s apparel and accessories. After the success of Mary Jane’s on Park City’s chic Main Street, Lori opened up a second location in the Central West End in St. Louis, Missouri in 2008.

Gus: How has your background and experience helped contribute to the vision and success of Mary Jane’s boutiques?

Oct12

No Comments

“We are not changing fashion, but bringing fashion in a more stylish way!”

Shirish Bohare

StyleStanza.com

Co-Founder & CEO

http://www.StyleStanza.com

StyleStanza.com is a style guide, fashion news and networking website. The website’s primary focus is not only to update the visitors but encourage them to create their own styling.

StyleStanza covers fashion news and updates, brands, products, styling tips, celebrity styling, fashion weeks, season and trend reports, movie inspired styling, style boards and beauty tips. The sign up process is easy and free. The members will have their profile page having their picture, information and their favorite fashion quotes. The most unique feature is the style chapter which enables the users to create their own style chapters with the pictures and articles of their choice. It can be shared on all major social networks. In addition, StyleStanza will provide expert advices to its members. This young start-up is having more than 20 experts on board, including fashion designers, stylists, writers, bloggers, analysts and consultants.

MO: What’s the difference between fashion and style?

Oct3

No Comments

“Create an amazing product. Once you do that, everything else becomes easy.”

Carlos Solorio

Arden Reed

Co-Founder

http://ArdenReed.com

Carlos Solorio is the co-founder of Arden Reed, a custom menswear startup. Founded in 2008, Arden Reed aims to change the way menswear is created. They cut out the middle man to supply customers with high quality tailored suits and shirts. Arden Reed launched its online platform earlier this year on Kickstarter becoming the 12th most funded fashion project.

Carlos Solorio has an extensive resume. At the age of 23, he’s managed to travel the world, executed over $40 billion in transactions in Latin America and helped cofound Arden Reed.

MO: What attracted you to Kickstarter and why do you think that you found such great success through this type of funding platform?

Oct2

No Comments

“We hear all the time, “I wish I could break my foot to wear your designs.” Of course no one really “wants” to break their foot, but it is so great to know that if they do, we are here and can make a positive difference on the recovery process.”

Christina Daves

CastMedic Designs

Founder

http://www.CastMedicDesigns.com

Christina Daves, the visionary behind the CastMedic brand, conceived the idea while wearing an orthopedic boot following a foot fracture.

As a businesswoman who previously owned an upscale boutique she began searching for products on the market to dress-up the unattractive, heavy black medical boot. With nothing available, she began designing cuffs and accessories to take the boot from a casual affair to the office to formal events with styles for both children and adults.

CastMedic Designs has created MediFashions to help the injured look and heal their best and experience, The Healing Power of Fashion®

MO: Do you really believe that fashion has the power to heal?

Oct1

No Comments

“We think we have what-to-wear and the truth is that we have a keep-sake closet of memories.”

Eve Cantor

Shop Your Closet

Founder

http://www.ShopYourClosetNow.com

A self-described “shopaholic,” Eve Cantor started her company — which helps women rediscover or maximize their fashion choices from their existing outfits — as she mourned the death of her father. Eve said she wanted to honor her dad by abstaining from dancing, playing music or shopping for one year. Because of that, Eve was forced to find a new look through clothing she already owned. “I love to shop and I couldn’t shop for a year,” she said. “I had to shop my own closet and work with pieces I had.”

Eve, a former personal shopper for Barneys New York and fashion boutique owner in Chicago, takes her discerning eye to her clients’ closets. Over three hours, she will pull out those shirts or dresses long buried in the back of the closet and find new ways to coordinate them for a new outfit. If an item needs to be adjusted, Eve will bring it to her seamstress.

MO: Can you talk about how an exercise of mourning and reflection led you on an entrepreneurial journey?

Sep20

No Comments

“Vinspi is changing the way men shop for clothes, instead of the painfully long shopping trips trying to find clothes that fit, we deliver personally tailored clothing at the same price as off the rack sizing.”

Ivan Lim

Vinspi

Founder & Managing Director

http://www.Vinspi.com.au

Vinspi is an online retailer of custom tailored clothing for men. Instead of going on long shopping mall trips trying to find off the rack clothes that fit right, Vinspi allows men to purchase personally tailored clothing that fits their individual shape from the comfort of home.

MO: How has your background and experience contributed to the vision and development of Vinspi so far?

Sep17

No Comments

“MARKETING LIKE BOXING”

Venanzio Ciampa

The Promotion Factory

President

http://www.ThePromoFact.com

Venanzio Ciampa is a marketing and media expert. He is the president of The Promotion Factory, a New York City based full-service integrated marketing agency specialized in the field of luxury goods, fashion apparel, accessories, entertainment and technology.

The Promotion Factory is a well-established 360* communication agency that specializes in the fields of Luxury Goods, Accessories, Fashion Apparel, Entertainment and Technology. The company’s goal is to create innovative ideas and strategies for clients through efficient marketing plans combined with traditional and digital media, public relations and special events.

MO: What makes The Promotion Factory stand out as a new breed of communication agency?

Aug3

No Comments

“Thinking outside the box, in our case, the shadowbox.”

Susan Breitbart

Boxes with Attitude

President

http://www.boxeswithattitude.com

Susan Breitbart, owner and founder of Boxes with Attitude, has always been an artist at heart. She graduated from the University of Florida with a degree in interior design.

After enjoying a long and successful career as a licensed interior designer, she decided to retire and become a stay at home mom. Susan’s creative spirit never left her and it wasn’t long before she found a new passion.

Boxes with Attitude is a company that takes personal invitations from life’s milestones to create a timeless keepsake. Examples are weddings, bar/bat mitzvahs, quinces, and baby announcement . She places the invitations in a shadowbox that is custom designed and hand painted to enhance the theme of the invitation or event. They are given as gifts to the people who are hosting the event from friends and relatives to memorialize their event forever!

MO: Can you share where the idea for Boxes with Attitude came from?

Jul20

No Comments

“If we could build a business in a week, what couldn’t we do?”

Jasmine Grimm

Ruby, Inc.

Founder

http://rubyinc.wordpress.com/

Jasmine Grimm graduated from the Whitman School of Management at Syracuse University through their Entrepreneurial Bootcamp for Veterans with Disabilities Family Program. Not only did they teach Jasmine how to build her business Ruby, Inc. for free, but they also gave her pro bono legal services, free branding and mentoring through the American Corporate Partners Program and Accenture.

Ruby, Inc. inspires women to realize their worth is far above rubies. This personal styling business boosts women’s confidence, saves them time and money and teaches women how to dress for their body types.

MO: It sounds like the Entrepreneurial Bootcamp for Veterans with Disabilities Family Program allowed you to realize your dreams of becoming an entrepreneur. Can you talk about some of the most important lessons you learned in the program and how you’re applying them to Ruby, Inc.?

Jul11

No Comments

“Weddings that combine value with style”

Nicole Keesler

Creative Elegance Weddings

Owner

http://www.wnycreativewedding.com

Nicole Keesler received her master degree in elementary education and after struggling to get a job, she decided it was time to change careers. Having spent a majority of her time watching wedding shows and loving everything wedding, she went back to school and got her certification in Wedding and Event Planning from the Sheffield School.

Nicole saw a need in her area to have a place where couples could go to get the tools they need to plan their wedding and someone to assist in bringing their vision to life. She combined that with a place for the bride to find the right dress and accessories without having to compromise because of the price point. She’s been a consignment store shopper for years and knows that you can find great new and once worn clothing at a fraction of the original price.

Creative Elegance Weddings offers Wedding Planning, new and once worn bridal gowns and accessories, invitations and tuxedo rentals.

MO: Did you have an ‘aha’ moment when you decided to combine your love of weddings with your passion for consignment shopping?

Jun21

No Comments

“From Wardrobe Stylist to running a Software CEO ”

Ben Wolff

FasterPants

Founder & CEO

http://www.fasterpants.com

Ben Wolff didn’t set out to run a software company. He’s actually a Wardrobe Stylist in NYC who primarily dresses men and women business executives through his first company Re-Dress (Re-Dress.com). It was from trying to figure out how to grow Re-Dress that he came up with the idea for a better way to put outfits together and FasterPants (FasterPants.com) was born.

FasterPants is an enterprise software company in the Fashion/Tech/e-Commerce space and solves two big problems that online men’s clothing retailers face: Reducing inventory and Increasing UPT’s (units per transaction). This is done with a consumer facing engine that algorithmically sorts men’s clothing into 3 and 4 piece perfectly matched outfits ready for purchase creating the ideal environment for cross-selling and up-selling.

MO: Can you talk about how your idea for improving your first company, Re-Dress turned into an entirely new business venture?

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